J.Estina announced the grand opening of their first boutique in the United States, located at The Shops in The Plaza. In celebration of the opening and collection launch, J.Estina held an in-store celebration hosted by renowned stylist Mary Alice Stephenson. Downtown it-girl, May Kwok DJed the event.
Some of the most important names in New York's fashion and social set were present at the event including Patricia Field, Fern Mallis, and Simon Collins, Dean of Fashion Parsons The New School for Design. Survivor winner Ethan Zohn and MTV host Lenay Dunn were also in attendance alongside renowned models as Julie Henderson, and Allie Rizzo. The event also brought out many of New York’s social elite including Annie Churchill Albert, Anna Sheffield and Richie Rich.
The store houses a large collection of its signature fashion jewelry and the
E.S.Donna Collection, which is an intimate fine jewelry capsule.
J.Estina has joined forces with The Plaza to present a limited edition, “The
Plaza Exclusive Line.” The exquisite diamond necklace and earrings
is festooned with diamonds to embody luxury.J.ESTINA represents royalty, elegance
and good taste that never is out of style. Its name derived from the famous
Italian Princess and then Bulgarian Queen, Jovanna Estina. The
symbolic emblem of the Tiara is inspired by Jovanna’s elegance and luxurious
lifestyle which is represented in the jewelry.