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Mara Hoffman  New York Fashion Week Fall 2012

Fashion Ledge - Mara Hoffman
Runway ready after a few seasons of playful presentations, moving along with the line we love. Global chic in silhouette, fabric selection, and of course pattern. Primary colors, even when muted, played against neutral tones, emphasizing ethnic influence. An arid affair with dresses, breezy in sheer and casual in prints transitioned to a crisp evening shaped in cocoons, layered wraps, and cozy intarsia sweaters. Pieces naturally transitioned with gauzy scarves and jewelry that fell perfectly into place. Personalized style while neatly relaxed in unique.

Background show notes: The show featured custom made jewelry by All for the Mountain (designed by Carly Margolis, www.allforthemountain.com). Many of the looks were topped hand-made hats by MLE Hagen (www.mlehagen.com). The beauty team consisted of make-up by Lottie for Make Up Forever and hair by Nick Irwin for Catwalk by TIGI. Other important credits include shoes by Carlo Pazolini, styling by Lysa Cooper, music by Ben Brunnemer and production & PR by People’s Revolution. Hoffman worked with Sarah Havens of Zebbernails (http://zebber.tumblr.com/) to create custom printed nail designs for the show.

Press Contact:
People’s Revolution
Ph: 212.274.0400

Written by: Sarah A. Freiseis
Photography by BFA
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