AUDI PARK AVENUE will presented the much anticipated LORIS DIRAN COUTURE Collection for Spring / Summer 2006 at their luxurious showroom at 250 Park Avenue in New York City as part of NEW YORK FASHION WEEK.
This marked the debut of this high-end Menswear collection at New York’s highly regarded fashion collective and promises to be the perfect marriage of the form and function all modern men crave. The combination of Mr. Diran’s collection of hand tailored clothing and AUDI’s newest line of elegant automobiles come together to create an exquisite lifestyle concept that truly appeals to every man.
Inspired by the sultry summers of South America and it’s urban cityscapes, Loris Diran’s Spring / Summer 2006 collection recalls an era in which clothes were tailored closely to the body for a slimmer, sexier silhouette with impeccable attention to hand finishing and detail. Manufactured by America’s foremost hand tailoring houses, this collection brings together the concepts of classic bespoke tailoring quality with funky, yet elegant design to create a collection for the next breed of fashion conscious men. One that embraces exceptional quality as well as cutting edge styling.
LORIS DIRAN COUTURE features luxuriant fabrics inspired by the changing seasons a gentleman faces. From Silk /Wool Hopsack and Wool Jacquard for the early Spring to Raw Silk/Linen Herringbone and Tissue weight Linen Mélange for the Dog days of Summer. All lined in vintage print Silks or pinstripe cotton Poplins and Hand finished with contrast Top stitch detail and fully canvassed.
Loris Diran is of French-Armenian descent and immigrated to America at an early age where his family settled on New York's upper west side. Highly influenced by the glam culture of the 1970's, he was drawn to music, theatre and fashion and attended New York’s High School of performing Arts.
After earning a Fine Arts degree from NYU, Diran went on to work for such legendary design houses such as Versace, Claude Montana, and Chanel. It was at these institutions Diran learned the key elements of style and embraced luxury as a lifestyle concept.
In 2003, Diran launched a collection of luxury knits under his first woman's label, LORIS DIRAN COUTURE. The craftsmanship and fashion forward designs made them an instant hit with many socialites and celebrities. He also served as Design Director for the West Coast based Women’s collection, SHAKTI and presented two collections at MERCEDES BENZ Fashion Week Los Angeles in 2004.
At the beginning of 2005, Mr. Diran went to work on his own signature men's line which has already developed a loyal clientele of fashion minded gentlemen as well as celebrities from the world of music, television and film.
FOR PRESS INQUIRIES, CONTACT:
JAIMIE NEVINS - - 212.865.4417 or INFO@NEXUSSHOWROOM.COM
FOR SALES INQUIRIES, CONTACT:
FRANCOISE ALEXANDER @ 212.265.0856 or INFO@NEXUSSHOWROOM.COM