Colombian native Martha Rey has created a concept of hand-dyed and bohemian luxury apparel collection continuing with only one object in mind: to complete a woman’s outer core with her inner spirit, outlining and defining her true attributes. By deconstructing an ultra chic avant-garde collection, Martha Rey designs swimwear, sportswear, dresses and accessories made for the luxurious, independent woman whose heart still beats to the bohemian sound of the earth and the ocean.
Bohemian Chic has become a fave on the 2010 runway and Martha Rey’s collection has added a classic twist on the long sought after style. Martha Rey’s upcoming collection, “My Free Woman”, is an intangible concept derived from an iconic eras that entails the female spirit and the spectrum of womanly emotions. The idea of her inspiration is a line of one-of-a-kind pieces that reflects the playful vibe of the modern woman with her personal style choices and spiritually.
Tell us a bit about your collection?
“ Timeless”, is a happy revival that links my childhood crush lived in the 80´s with the future minds of a modern context, showing how new bohemia is a visionary of a colorful and fearless neon tunnel…welcome young warriors to the “ Timeless” ride, where hinting the past holds you in a futuristic joy of freedom.
How would you describe the overall feel?
In the 60´s of course, that was the free revolution time, where a new emerging social group shouted love at the heart of the world seeking on their own artistic ways a conceptual lifestyle.
What was your inspiration for your spring 2010 collection?
First, I wanted to developed a silk hand dyed line that could teach the creative women how to wrapped around her body in many different ways building her own unique dress, then with this innovative vision of what could a piece of silk fabric could become in your body with a touch of style I decided to build a world with the brand essence and started developing a whole line where the modern luxury bohemian could dress her soul for every occasion, meeting the sun , the streets and the night in an whole sense of lifestyle.
Do you agree that the economic times call for minimalist designs?
Economy recession is a great opportunity for those who are called through a potential talent to remain alive empowering the creative intelligence while the wind blows. In my perspective, recession is a great chance to show how under a crisis your talent will sustain you.
Where can your collection be purchased?
At Martha Rey stores, Planet Blue, Scoop, Shop Bob, Anthropologie, Urban Outfitters and some other stores from the Mediterranean, London, Paris and Telaviv. Price points run from the $140.00 us to the $200.00 us, we belong to the complexity handcrafted luxury world.
Go online to www.marthareyusa.com you will enjoy an array of Bohemian chic!