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The Janet Reger Collection Spring 08
Written by Yvette N. Coleman

Janet Reger has been a luxury brand for over 40 years. Expect collections finished in precious details and signature pieces in fine quality that have drawn celebrities and royalty to the brand. The company was founded by her Janet’s parents in 1967 and she has always been involved in the business from a very young age by doing the most menial jobs such as packing parcels and making the tea. These days Janet runs the company and is very involved with design and sales. “It was a natural progression which I just fell into and I have never really done anything else,” she says.

The inspirations for this seasons collections stem from an assortment of resources and trends both street and from the catwalk. For spring ’08 much inspiration was gathered from 1930’s glamour and decadence of pre-war Paris and Berlin, The Libertine, the free spirit and they encapsulated this in their collections with free use of flirty frills and delicious prints in an array of mouth watering colors. This couture based lingerie has beautiful fabrics, cuts and attention to details that will flatter and accentuate. This brands exclusivity translates into customers that are willing to spend on it “We are at the top end of the lingerie market and positioned against other Brands altogether.”

What do you think are the biggest trends in lingerie for Spring '08?
“The brief has made a huge come back as well as control underwear which is a very big thing right now and which we also make but within our diffusion line distributed throughout the Debenhams stores in the UK. I think women are far more aware of wearing the right size underwear and of wearing the appropriate underwear for functionality…. That is a sports bra in the gym and something sexy and flighty for a dream night out.”

What trends are you seriously tired of and hope will vanish soon?
“Trends will disappear by themselves once people no longer want this product so I find this is not something I have given much consideration.”

What's next for your collection
“AW '08 is very exiting and we have drawn much inspiration from the Orient Express and the decadence of the 1920’s in rich autumnal hues as well as oriental prints and the addition of beautiful accessories and metallic luster. For more information you wil have to come to see the collection for yourself!!”

Words of wisdom from Janet Reger: 
“Make a list of things you have to do every morning as you wake up and then work you way through them during the day.”

The Janet Reger collections sell in High-End boutiques all over the world and can be found in Galleries Laffayete –Paris, La Petite Coquete- NY and Harvey Nichols-Dubai.

Visit: www.janetreger.com

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