Written by Yvette N. Coleman

New Balance introduced a new collection of performance apparel for spring ‘09. The collection boasts the newest technology in running and fitness apparel, including high performance sports bras, feminine alternatives to athletic apparel, seamless construction, Cocona and bamboo natural fabrics.

The apparel collection for men and women have included modernized silhouettes that are lightweight and made with 50% post consumer recycled polyester.

The Cocona material is used throughout the collection and is a significant difference between New Balance and its competition.

Cocona controls odor management, absorbs moisture, and is instrumental with evaporative cooling and UV protection.

This holiday season New Balance offers the new Reflective 420 Sneaker. Originally created in the 70’s, the holiday silhouette features a reflective textile made by a thin layer of tiny glass beads that cooperates with a reflective agent.

New Balance is re-vamped and re-released with a fresh new approach to your favorite classics.

For more information please visit www.newbalance.com