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A BIGGER BITE FOR FALL: 
SARAH JESSICA PARKER AND STEVE & BARRY’S OFFER
MORE OF BITTEN FOR JUST AS LITTLE

Sarah Jessica Parker’s line BITTEN™ (available exclusively at Steve & Barry’s®), has an expanded selection of nearly 500 high quality, affordable sportswear and accessory pieces just in time for the fall. Key items include cozy wool outerwear, cashmere blend cardigans and much more, still all priced under $20.

The fall collection offers women of different ages and sizes an even greater wardrobe selection, giving them the opportunity to dress themselves stylishly head to toe, year round, with money left over. With the help of a design team, the actress and style icon infused each coat, sweater, belt and scarf with her own personal flair for fashion.

“The excitement of launching BITTEN has been wonderfully rewarding. I look forward this season to watching women embrace the brand and the idea that they can look and feel good about themselves. It’s incredible to offer a great fall jacket, stylish coat, or even cashmere—for under $20!” said Parker.

BITTEN staples, including premium denim and suit separates, are still be available along with an array of new options. Each item in the collection from the sleepwear and lingerie to the sweaters and outerwear are offered in the brand’s full size range of XS-XXL in tops, 0-22 in bottoms and 5-11 in footwear.

Whether the search is for a polished fall look for the office or for a fresh back-to-school wardrobe, BITTEN offers women the luxury to update their wardrobe as they wish. The value found in the selection of premium denim, suit separates, wool and cashmere sweaters and outerwear, exemplifies the Steve & Barry’s company philosophy that initially inspired Parker: that fashion is not a luxury, but a right. Affording women the option of three-piece suits in three classic colors of wool and cashmere sweaters in a rainbow of colors at such low prices makes the BITTEN collection a true fashion find.

More information about BITTEN™ is available online at www.BITTENsjp.com

About Steve & Barry’s
New York-based Steve & Barry’s® is a leading casual apparel retailer that offers high-quality merchandise at astonishing low prices for men, women and children.  Founded in 1985, the company operates over 200 anchor and junior anchor shopping center and mall-based locations throughout the U.S.  The entire family can find incredible values on Steve & Barry’s full lines of denim, t-shirts, cargos, jackets, footwear, shorts, sweatshirts, jerseys, hats, hoodies, chinos, tanks, polos and more. 

In addition, Steve & Barry’s recently launched two of the most high-profile and industry-changing product lines in all of retail.  BITTENTM, the first-ever apparel line created by actress and global fashion icon Sarah Jessica Parker, and the Starbury™ Collection of athletic and lifestyle apparel created with NBA® star Stephon Marbury, are available exclusively at Steve & Barry's stores. Additional information and store locations can be found at www.steveandbarrys.com.

About Sarah Jessica Parker
An award-winning actress, Parker is best known to audiences as "Carrie Bradshaw", the writer-romantic from the hit HBO series, “Sex and the City.” An  actress  since  childhood,  Parker  has  appeared  in  scores  of films including  “Honeymoon  in  Vegas,”  “Ed  Wood,”  “LA  Story,” and “State and Main.”  Parker recently starred alongside Matthew McConaughey in the hit romantic comedy “Failure to Launch” and produced and starred in the political drama, “Spinning into Butter.”  Parker will soon be seen in “Smart People” with Dennis Quaid.

For more info:
www.steveandbarrys.com