Stephon Marbury’s dream to “change the world” by providing high quality, affordable sneakers and clothes to kids and parents became a reality when the NBA® star’s Starbury™ Collection hit Steve & Barry’s® store last August.  Consumers of all ages, community leaders, and media across the country have embraced the Collection – including the $14.98 Starbury™ One basketball sneaker that Marbury wears during NBA® games – and sparked what many have called a “Movement” that’s revolutionizing the footwear and apparel industries.  Leading trade magazine Footwear News named Starbury the “2006 Footwear Launch of the Year.”

The line expansion includes the next generation of Marbury’s signature shoe, the Starbury™ II, which he will wear during NBA® games beginning late March.  Available in a large variety of color ways, the Starbury II comes in high top and low top versions for men, women, boys, and girls.  The Starbury II, together with other new sneakers being introduced as part of the Collection’s expansion, marks the first Starbury footwear that includes styles designed especially for women.

The Starbury II found on Steve & Barry’s shelves will be identical to those Marbury will wear during NBA® games.  Incorporating an aggressive and sleek design, the Starbury II carries on the tradition of the Starbury One by providing the same technical features for comfort, stability and durability found in basketball sneakers sold by the nation’s top brands for $100 to $200, yet with a price tag of just $14.98. 

It’s believed to be the lowest price for a professional sneaker during the modern era.  Improvements made to Marbury’s signature shoe include the addition of a full-width shank for stiffness and arch support, and an external EVA help cup for improved fit and stability.

Like the Starbury One, the Starbury II was designed by leading athletic gear design firm Rocketfish, perhaps best known for providing high performance basketball sneaker concepts to Nike®, Reebok®, and Converse®, Rocketfish worked closely with Marbury and Steve & Barry’s to create the Starbury II (and Starbury Team shoe below) to ensure it delivers all the comfort and stability required for professional basketball players and recreational ballers alike.

All footwear in the Starbury Collection is priced at $14.98.  In addition to sneakers, the Starbury Collection features nearly 200 casual and comfortable items for the entire family, including jackets, jeans, hoodies, t-shirts, athletic tops and shorts, a work book, hats and other accessories, with every individual item priced at $14.98 or less.

More information about the Collection and store locations can be found at www.Starbury.com

About Stephon Marbury
Stephon Marbury grew up in the Coney Island section of Brooklyn, NY, the sixth of seven children. Named to The Sporting News list of the “Good Guys in Sports” in 2005, 2002 and 2001, he is a two-time NBA® All-Star.

He was named the National High School Player of the Year by Parade Magazine his senior year in 1995. After starring at Georgia Tech University, Marbury entered the NBA® in 1996. This will be his 11th season in the NBA®, and his fourth with his hometown New York Knicks.

About Steve & Barry’s

Based in New York, Steve & Barry’s® is a leading national specialty retailer offering licensed and non-licensed lifestyle apparel for men, women and children.  Founded in 1985, the company operates anchor and junior anchor shopping center and mall-based locations throughout the U.S.  Today, the entire family can benefit from Steve & Barry’s incredible values on its full line of jeans, t-shirts, cargos, jackets, footwear, shorts, sweatshirts, jerseys, hats, hoodies, chinos, tanks, polos and more. 

For additional information, please visit www.steveandbarrys.com

Steve & Barry's® and Starbury™ are not associated with, endorsed, or sponsored by the National Basketball Association or the NBA®, Nike®, Reebok®, or Converse®; all of which are federally registered trademarks of their respective owners.