The new Michele collection tells a thousand and one stories from lady about town with the Deco Park to modern chic with the URBAN Moment to jet setting for the man who will wear the CSX Traveler when escaping to another time zone.  Michele has redefined the timepiece for fall 2006 to reflect a modern lifestyle while staying true to the brand’s rich family history and signature details. 

“This season marks a return to the Classics.  Although the collection for 2006/2007 is distinctively Michele, an overlaying theme of back to basics is apparent.  Exaggerated cases and diamonds are still important while the dials and the diamond settings are more subtle and elegant,” says Creative Director Michele Barouh. 

CSX Collection
Elegantly modeled after the CSX Diamond, the CSX Nouveau Diamond is the picture of modern time and luxury design.   Michele’s CSX Nouveau Diamond is a first-class chronograph elegantly modeled after the CSX Diamond.  As the most luxurious model in the collection, this designer timepiece boasts a new, thicker case, never before seen MW pattern reflected on dial and 62 full cut and handset diamonds measuring 1.1 tcw adorn the watch

URBAN Collection
An industrial chic timepiece that effortlessly launches fashion into motion.  Michele’s sophisticated URBAN Moment and URBAN Moment Diamond mark the debut of a new, impressive shape to the existing collection. Captivating mother-of-pearl dial in stainless steel compliment the streamlined, solid stainless steel case, sapphire crystal, Swiss made movement and signature Michele crown. The URBAN Moment Diamond sports a white, mother-of-pearl dial and solid stainless steel case enriched by an intricate pattern of diamonds measuring .30 tcw.

Deco Collection
Social by design, Michele’s Deco Park and Deco Park Diamond clock life’s most fashionable interludes from lunch to cocktails.  A sophisticated introduction into the Deco family, both watches sport a new elongated case and white, mother-of-pearl dial with a sub-dial at the six position.  The Deco Park Diamond enhances everyday living with diamonds surrounding measuring .23 tcw.  In true Michele fashion, both are available in gold and stainless steel and offer interchangeable straps in an array of colors, styles and textures to evoke the personality of the wearer.

Michele for Men
Michele captures the hearts of the world’s most fashionable men with the launch of two new men’s watch styles for fall 2006.  For the Renaissance man, Michele’s CSX Traveler sports dual time zones with dials measuring 12 and 24 hours as well as the date.  This ambitious timepiece shares the same sleek, modern case as the Nouveau with a white or black lacquer dial, gold or stainless steel and interchangeable straps for universal versatility.  For a revel in adrenaline, Michele is proud to offer a new contemporary chronograph to the Sport collection with the Sport Extreme.  A fusion of fashion, technology and modern design, the Sport Extreme has a refined white and black lacquer dial and a 24 mm exaggerated strap for everyday exhilaration. Both are water resistant up to 5 ATM with sapphire crystal, Swiss made movement and signature Michele crown.

For more information on Michele Watches:
www.michele.com
Beth Manhardt
Lividini Weisenfeld Partners (LWP)
264 West 40th Street
Penthouse 1
New York, NY 10018
T: (646) 443-2065
F: (212) 252-7386
BManhardt@lwpco.com